Salha Latif

Salha Latif has extensive experience in consumer products and brand licensing, currently serving as Vice President of Global Consumer Products at the National Football League (NFL) since July 2018, with prior roles including Senior Director and Director of International Consumer Products. Previously, Salha worked at Crayola from August 2008 to July 2018, leading a multimillion-dollar licensing portfolio and developing global brand extension strategies. Earlier experience includes serving as Global Product Manager at Nissan Motor Company and Operations Manager & Brand Ambassador at Le Cordon Bleu. Salha's educational background includes degrees from Rider University and the American School of Business in Paris.