Adam Moltisanti

Senior Manager, Marketing Effectiveness at Nielsen

Adam Moltisanti is a seasoned marketing professional with extensive experience in the consumer packaged goods (CPG) sector, currently serving as Senior Manager of Marketing Effectiveness at Nielsen since December 2019. In this role, Adam leads marketing mix engagements for major CPG clients, managing cross-functional teams and delivering advanced analytics projects that generate actionable insights and measurable ROI. Previous positions include Director of Marketing at Astir IT Solutions, Inc., where Adam developed strategic marketing initiatives, and Senior Marketing Manager, responsible for enhancing business visibility through targeted campaigns. Adam’s early career included roles at Mcroberts Protective Agency and in residential life at Rowan and Rider Universities, establishing a strong foundation in customer relationship management and operational oversight. Adam holds a Master's degree in Sociology and Criminology from Rowan University and a Bachelor's degree in Sociology from Rider University.

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