Darcy K.

Darcy K. is an experienced marketing and data solutions professional currently serving as Managing Director of Data Solutions & Marketing Technology at Omnicom Media Group since March 2016, where responsibilities include scaling data solutions and conducting martech audits. Previous roles include Vice-President of Analytics & Insights at NATIONAL Public Relations, where leadership extended across multiple offices in Canada and the U.S., and Director of Insights & Strategy at Sonic Boom Creative Media, focusing on research for notable clients. Additional experience encompasses senior positions at inVentiv Health, Razorfish, Digitas, Petro-Canada, Adeo Communications, dthree, and Columbia House, covering areas such as digital strategy, e-commerce, and marketing analytics. Darcy K. holds a Bachelor of Arts degree in English and Economics from McMaster University.