Nicky Barnicott

Nicky Barnicott is a Product Marketing Specialist and Revenue Enablement Specialist at PayPal, with a tenure spanning from June 2015 to the present in London, UK. Nicky leads global revenue enablement programs, focusing on enhancing sales productivity, GTM adoption, and operational effectiveness across international markets by partnering with Sales, GTM, and Product teams. With extensive experience since 2005 in roles within various companies, Nicky possesses expertise in revenue enablement, sales productivity, GTM strategy, sales coaching methodologies, and sales and marketing alignment, among others. Nicky has also supported organizations through consultancy and interim roles, achieving notable successes such as rebuilding procurement operations for airlines and launching a branded credit card for a UK retailer. Nicky holds an MBA from Lancaster University, is pursuing an Executive Coaching certification at Henley Business School, and possesses a BSc(Hons) in Psychology from Northumbria University.