Eduardo Baer

Chief Product Officer at Petlove

Eduardo Baer is the Chief Product Officer at Petlove. Prior to joining Petlove, they were a co-founder of DogHero, where they built Latam's largest pet services player. Eduardo has also worked as a Product Management Intern at RelayRides and as an MBA Candidate at Stanford Graduate School of Business. From 2009 to 2011, they served as Managing Partner at IFOOD AG. DE SERVIÇOS DE RESTAURANTES, where they were responsible for leading the company to profitability after 10 years of losses.


Eduardo Baer has a Master of Business Administration (MBA) from Stanford University Graduate School of Business and a Bachelor's degree in Business Administration from Universidade de São Paulo. Eduardo also has a Bachelor's degree in Marketing / Social Communication from ESPM Escola Superior de Propaganda e Marketing.


They work with Flávio Teixeira - CFO, Alexander Borges - CTO. Eduardo Baer reports to Talita Lacerda, CEO.

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  • Chief Product Officer

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