Sam Swanell

Sam Swanell has substantial expertise and experience in the wagering industry, including successfully managing the start-up of both TomWaterhouse.com and PointsBet. For three years, Sam served as National Sales Manager with TOTE Tasmania, responsible for all revenue channels including all retail and pub outlets. During his tenure, turnover and EBITDA increased 200%. This was followed by four years as Chief Operations Officer at TomWaterhouse.com, which involved responsibility for establishing and managing all functions of the business. TomWaterhouse.com grew rapidly to become a pre-eminent wagering brand in Australia until its sale to William Hill. Sam’s experience also includes international consulting assignments across North America and Europe and related verticals such as online casino and poker.

Sam has a deep understanding of the critical areas required to produce and manage a successful sportsbook, which has been instrumental in the establishment and growth of PointsBet.