Bruna Duarte de Gouveia

Bruna Duarte de Gouveia is a skilled Business Intelligence Analyst with extensive experience in the field, currently serving at Porto since January 2023. This role involves configuring and implementing GA4, establishing tagging structures, integrating GA4 with Big Query, and creating dashboards using Looker and Power BI, while providing continuous support and training for internal teams. Previously, Bruna held similar positions at Decathlon and Sabion Digital, focusing on dashboard construction, reporting, and analytics, as well as managing Firebase and Google Analytics. Early career experience includes a role as a Junior Business Intelligence Analyst at aunica Interactive Marketing, where responsibilities encompassed media performance reporting and data analysis. Bruna holds a degree in Analysis and Development of Systems from Instituto Federal de Educação, Ciência e Tecnologia de São Paulo and a degree in Business Management from Fatec Zona Leste.