Amy Henderson Williams

Amy Henderson Williams is a seasoned professional in brand communications and public relations with extensive experience in industry marketing. Currently serving as Senior Manager, Brand and Communications at PROS since November 2021, Amy leads the industry marketing function within the Travel business, focusing on developing and executing account-based marketing strategies and campaigns. Prior to this role, Amy was Senior Public Relations Manager at PROS, where strategic oversight of a global PR program resulted in significant media coverage growth. With a solid background as Senior Manager of Public Relations at Life Time Inc., Amy successfully led media relations efforts, enhancing coverage across multiple markets. Early career experience includes roles at Padilla, Lola Red, and Caesars Entertainment Corporation, where Amy honed skills in strategic communication, media relations, and client management. Amy holds a Bachelor of Arts in Communications from the University of Wisconsin-Madison.