Katie Babich

Katie Babich is an experienced professional in the programmatic advertising field, currently serving as Associate Director at Publicis Collective since April 2024. Prior roles include Senior Manager and Programmatic Manager at dentsu from December 2021 to April 2024, and Senior Analyst in Programmatic for One Team Publicis Samsung at Starcom. Previous experience includes positions such as Account Manager at Condé Nast, Campaign Manager at Zenith, Media Operations Specialist at VICE Media, and Associate Media Manager at Ticketmaster, where key responsibilities involved managing client relationships, activating ad operations, and reporting. Katie began her career with a Digital Marketing Internship at Ticketmaster and a Marketing Internship at FIDM Museum and Gallery. Katie holds a Bachelor of Arts in Film and Media Studies from the University of Oregon and has also studied at the University of London.