Anita Parapunova

Anita Parapunova is a skilled professional with extensive experience in digital marketing, graphic design, and customer relationship management. Currently serving as the CRM Communications Lead and Campaign Specialist at R.M.Williams since January 2023, Anita is responsible for strategy and planning communications across major markets including Australia, New Zealand, and the UK. Prior experience includes a role at Trelise Cooper from January 2022 to January 2023, where Anita developed brand collateral, executed an Email Digital Marketing Strategy, and designed seasonal rangebooks for multiple brands. Additionally, from March 2018 to January 2022, Anita worked as a freelance image retoucher and stylist for Juliette Hogan Ltd, focusing on seasonal photo shoots and maintaining high standards of customer service and visual merchandising. Anita holds a Bachelor’s degree in Design and Visual Communications from Auckland University of Technology, completed between 2019 and 2021.