Yvette Claisse

Yvette Claisse has extensive experience in trade marketing and account management, highlighted by a tenure at Red Bull from December 2011 to November 2016, where roles included Trade Marketing Executive - Activation and POS Manager Off Premise and Key Account Manager. Responsibilities encompassed channel activation strategies, management of top accounts with significant turnover, annual negotiations to achieve financial objectives, and project management to optimize in-store customer experience. Prior experience includes roles at Groupe Soparind Bongrain as a Trade Marketing Executive and at Diageo as a Trade Marketing Assistant, where event coordination and product launches were key functions. Yvette holds an MBA with a specialization in Marketing from Universidad CEU San Pablo and a Bachelor's degree in International Relations with a focus on International Business from Instituto Tecnológico Autónomo de México.