Emily Fong

Emily Fong currently serves as the Director of Program Management & Ops Transformation at REI since August 2025, bringing extensive experience from her previous role as Senior Director of Program Management at SEPHORA from July 2013 to August 2025. At SEPHORA, Emily was instrumental in developing omni-channel marketing processes, overseeing agency transitions, managing large PMO teams, and engaging with executive leadership. Earlier career achievements include managing high-profile projects for Target Corporation and Visa USA, demonstrating proficiency in digital and print campaign management. Emily holds a Bachelor of Science in Sociology from UC Irvine, where studies were completed between 2002 and 2006.