Kate Jones

Ms. Jones serves as Vice President, Global Demand Generation and Growth Marketing, Integrated Campaigns. In this role she is responsible for campaign strategy and execution, web operations, performance marketing, and measurement.

Ms. Jones has 24 years of technology and services marketing experience managing a broad range of functions for mid-size and enterprise markets. She has expertise in demand generation, product and industry marketing, digital marketing, account-based marketing (ABM), and channel programs.

Prior to her current role, Ms. Jones served as Senior Director, Growth & Account Based Marketing at Rimini Street where she established the ABM practice and conceptualized innovative, cross-channel marketing campaigns leveraging paid, earned, and owned media channels for acquisition and client lifecycle marketing campaigns.

Prior to joining Rimini Street, Ms. Jones served as Director, Vertical and Integrated Marketing at Lumen Technologies and Marketing Director — Americas Region at Oracle University. Previously, she held roles in marketing, strategy, and product marketing at organizations including Sun Microsystems, Dish Network, and Qwest Communications.

Ms. Jones holds a Bachelor of Arts degree in World History and Sociology from the University of Iowa.