Ethel Lee

Ethel Lee is a seasoned digital marketing and ecommerce professional currently serving as Senior Manager for APAC Digital Marketing and Ecommerce at Groupe SEB, driving regional strategy and accelerating initiatives in CRM, D2C, Data Measurement, and Marketplace since March 2021. Previously, Ethel held various roles at iProspect, including Associate Digital Performance Director and Digital Performance Manager, and was involved in creating campaign strategies at Digitas APAC as Senior Media Specialist, collaborating with high-profile clients such as Shangri-La and Delta. Ethel started the career at Httpool as Senior Account Executive, managing digital campaigns and client relationships. Ethel holds a Master of Science in Marketing from University College Dublin and a Bachelor of Business Administration from Turku University of Applied Sciences, complemented by an ERASMUS Exchange in International Business.