Kaitlin Smith

Kaitlin Smith is currently the Brand Strategy Director at Siegel+Gale, where they specialize in harnessing human insights to build meaningful connections between brands and their audiences. Previously, Kaitlin served as a Senior Strategist at BLITZ from 2014 to 2018, leading digital strategy for clients across diverse sectors, and later worked as a Brand/Digital Strategist at Brand Strategy and Marketing Consulting from 2018 to 2019. They gained further experience as a Strategy Director at AMP Agency in 2017, managing teams to execute strategic initiatives, and have also contributed to brand management at bigMETHOD in 2011. Kaitlin holds a BA in Economics and International Studies from UCLA, which they completed in 2011.