Wind Lai

Wind Lai is an experienced marketing professional with a strong background in international brand development and digital marketing solutions. As the General BD Manager at SparkX Marketing since 2020, Wind Lai focuses on providing comprehensive digital marketing strategies for overseas platforms like Amazon and independent sites, leveraging diverse data, marketing insights, and global experience. Prior experience includes serving as a Business Partner at Wavenet Technology, where Wind Lai assisted Chinese brands in engaging with international platforms such as Facebook and Twitter, and as Business Director at Guru Online, where Wind Lai facilitated clients' overseas brand image building and won multiple industry awards for distinctive marketing strategies. Wind Lai holds a degree from Jinan University.