Nivriti Ingram

Nivriti Ingram, MBA, is a seasoned B2B Martech Executive Leader currently serving as the Director of Brand Marketing, Strategy & CX at Spectrum Reach since June 2022. In this role, Nivriti focuses on brand and digital strategy, Martech optimization, lead management, email marketing, and business intelligence to enhance customer experiences. Previously, Nivriti held key positions at Sling TV, including CXO & Consumer Insights Manager and Retention Marketing and Consumer Insights Lead, where significant contributions were made to conversion rates and retention strategies. Earlier career experience includes roles at Dish Network and American Express, where impactful customer journey redesign and marketing technology investments were managed. Nivriti holds an MBA from the UMN Carlson School of Management and a BA Hons in Maths from Delhi University.