Richard Croft

Richard Croft is an accomplished technology leader with extensive experience in IT transformation and management. Currently serving as the Director of Technology for Starbucks EMEA since June 2021, Richard has a track record of driving digital innovation and overseeing technology services across various sectors. Previously, as the Global Information Technology Director at tcc global, Richard led a global team in delivering comprehensive technology services and launching innovative digital products. At Marks and Spencer, Richard transformed IT operations, achieving significant cost savings and establishing modern engineering practices. Richard's career also includes key roles at Mars, where foundational skills in project management and IT infrastructure were developed. Richard holds a Bachelor of Science degree in Managerial and Administrative Studies from Aston University.