Alain Descat

Managing Director Premium Brands - Alfa Romeo, DS Automobiles, Lancia at Stellantis

Alain Descat is an accomplished marketing executive with extensive experience in the automotive industry. Currently serving as CMO at Stellantis France since November 2020, Alain leads the transformation of the national sales company into a customer-driven organization, overseeing media, digital, CRM, eCommerce, and customer care activities for various Stellantis brands. Prior roles include Marketing Director at Citroën France, Managing Director of DS Automobiles UK, and multiple positions at PSA Peugeot Citroën, where responsibilities spanned global product planning, sponsoring partnerships, and regional management in Europe and Latin America. Alain's career is marked by a strong focus on building premium customer experiences, leading digital initiatives, and implementing marketing strategies that drive brand image and sales growth. Alain holds a degree from ESSEC Business School, obtained in 1999.

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