Srinivas Guddanti

Srinivas Guddanti is a board member at Teikametrics and was previously with Amazon as the Director of WW Sponsored Ads Marketing and Engagement from January 2005 to July 2019. Srinivas was responsible for leading awareness and acquisition efforts for Sponsored Ads worldwide and continued advertiser success on Sponsored Ads for all active advertisers. Prior to Amazon, Guddanti was with Weyerhaeuser Co as a business analyst from April 2004 to January 2005. There they analyzed options to upgrade corporate data center infrastructure while retaining options to migrate to utility model in the future. Srinivas also led a team to help analyze cost saving opportunities for the corporation in the printing infrastructure and services area. In addition, they used linear programming and analytics to propose strategy for energy cost reduction across a number of plant mills. Guddanti began their career as a reliability engineer with Hewlett Packard from May 1998 to June 2002.

Srinivas Guddanti has an MBA in Corporate Finance and Operations from the University of Michigan - Stephen M. Ross School of Business. Srinivas also has a MS in Reliability and Mechanical Engineering from the University of Arizona. Their undergraduate degree is a B Tech in Mechanical Engineering from the Indian Institute of Technology, Madras. Srinivas Guddanti also has certification from Coursera in Machine Learning and certification from LinkedIn in CMO Foundations: Measuring Marketing Effectiveness (ROI).