Anna Reinhard Danchell

Anna Reinhard Danchell currently serves as the Chef for Strategisk Planlægning og Analyse at Det Kongelige Teater, a position held since February 2020, where responsibilities include aligning the repertoire structure with the strategic ambitions of the organization while optimizing resources. Prior to this role, Anna worked at TV 2 DANMARK A/S from February 2008 to January 2020, first as Teamchef in TV 2 Analyse, focusing on market and consumer analysis to support content production departments, and previously as an Analysekonsulent providing strategic advice based on viewership data. Earlier experience includes roles at OMD Denmark and Buus Jensen, with a foundation in finance and analysis. Academic credentials include a cand.merc.mat from Copenhagen Business School and multiple Master’s degrees in Economics, Mathematics, and Media Management from esteemed institutions.