Sahyun Kim

Sahyun Kim is a Client Solutions Manager at TikTok since June 2023, where responsibilities include Partnership Management and Performance Marketing within the eCommerce and Pharma sectors, consistently surpassing personal sales targets and implementing data-driven strategies. Previously, as a Digital Media Buyer at ReachMobi from December 2021 to March 2023, Sahyun utilized MySQL for data analysis and KPI reporting, optimizing performance marketing efforts across multiple platforms and significantly reducing costs per install. Earlier experience as a Strategy Assistant at Hat and Beyond involved data analysis and dashboard creation, informing marketing strategies and enhancing operational efficiency. Sahyun holds a Master of Science in Marketing Analytics from the University of Rochester - Simon Business School and a Bachelor's degree in Business Administration from the University of Seoul, supplemented by an exchange program at The University of Iowa Tippie College of Business.