Karla Martinez

Karla Martinez is a skilled professional with a diverse background in innovation and strategic management across multiple industries. Currently serving as a Contractor at Tractics since April 2024, Karla focuses on enhancing construction processes through comprehensive platform solutions. Previously, as the Head of Non-Traditional Innovation at Subway from August 2021 to December 2023, Karla spearheaded initiatives to create additional sales avenues for franchisees and improved customer experiences. Prior experience includes serving as the Director of Innovation + Growth Strategy at Aramark, where Karla emphasized the importance of enriching human experiences through digital innovation. In earlier roles, Karla excelled in strategic partnerships at Sprint and customer engagement at SMG. Educational qualifications include an M.B.A. in Marketing and Entrepreneurship from the University of Missouri-Kansas City and a Bachelor's in Business Administration with a focus on Marketing from Kansas State University.