Irene Elizalde Guasch

Irene Elizalde Guasch is a seasoned professional in trade and account management, currently serving as Key Account Manager for Value Channel at Unilever since September 2025, overseeing key clients such as Lidl, Aldi, Consum, and DIA. Prior experience includes roles in Customer Trade Marketing at Affinity Petcare and Trade & Shopper Marketing Snacks Analyst at PepsiCo, where Irene also began as a Trade Marketing Graduate. Irene's career started at Danone as a Trade Marketing Trainee. Educational achievements comprise a Bachelor of Business Administration from Universitat Internacional de Catalunya and a Master's degree in Marketing and Sales Management from EAE Business School, supplemented by studies at FHWien der WKW.