Ecommerce platform Vendasta has named Lisa Reeves as the newest addition to its Board of Directors. Ms. Reeves is an experienced SaaS and enterprise software leader, bringing valuable expertise in go-to-market, product, and strategy fields to guide Vendasta’s decision making and direction.
“Lisa is a valuable voice for our board and we are grateful for her insights,” said Vendasta CEO Brendan King. “She brings deep knowledge of SaaS software and more than 20 years of world-class strategy, product development, and operations expertise. Her impact is already being felt and we could not be more pleased to have her join our board.”
Ms. Reeves currently serves as Chief Product Officer at HR company Zenefits. She has more than 25 years of diverse experience in a wide range of leadership positions, including at Workday, GridCraft, Citrix, Vista Ventures and SAP.
“Having the opportunity to join such a capable and experienced board is gratifying, and I’m thrilled to be providing direction to a company whose vision aligns so well with my focus: to help level the playing field for the businesses that truly power our economy,” said Ms. Reeves. “The outstanding work that Vendasta does to bring technology to small and medium businesses through professional agencies that understand the local context is critical work and I look forward to contributing to their success.”