Electric vehicle charging company Volta has announced the appointment of Nadya Kohl as Chief Marketing Officer. Ms. Volta will be responsible for leading the company’s brand and marketing strategy, advertising, creative services, social media and corporate communications.
"Volta uses data to predict where to place charging in a way that best benefits our site and media partners,” said Volta founder and CEO Scott Mercer. “Nadya's deep experience in the data world will be tremendously additive to our team as the electric vehicle market accelerates."
Ms. Kohl comes to Volta from PlaceIQ, where she led marketing and business development as Executive Vice President, Business Development and Marketing. She has more than 20 years of experience in marketing, data, and technology, including expertise in helping to build and scale emerging businesses.
"Scott's vision to create a new model of electric vehicle charging is based on meeting consumers where they are in the real world. The power of Volta's concept lies in offering new participants a role in this monumental shift: brands can support sustainability, and site owners can offer amenities that are proven to attract customers," said Ms. Kohl. "Having devoted my career to understanding consumer behavior through data, I can't think of a more exciting mission. I'm thrilled to join the Volta team at this pivotal time."