Melissa GOODWIN

Melissa GOODWIN is a Commercial Growth Advisor and the Founder of MG Advisory, a European commercial practice operating at the intersection of medical wellness, longevity, and destination health. She advises ventures, founders, and asset owners on European market entry, B2B distribution architecture, and high-value strategic alliances.

Previously, Melissa founded WELL, a health-matching technology platform designed to connect international traveler demand with clinical and wellness destinations across Europe. Based between Paris and London, her work focuses on helping emerging wellness ventures unlock cross-border commercial opportunities.

Educational qualifications include an NCTJ Diploma in Journalism at Darlington College in 2024, Diploma in Marketing at the Institute for Data and Marketing (IDM), followed by an Advanced Valuation and Strategy, Corporate Finance at the Erasmus School of Economics in 2025.