Org chart
Max Desmarais
Chief Strategy Officer
Rob Frohling
CRO
Peter Brauti
General Counsel & Strategic Advisor
Gareth Hill
SVP & Global Head of Partnerships
Mike Piers
VP, Administration & Analytics
Robert Palmer
Head of Loyalty and Rewards
Adam Silverman
Head of Media
Fred VanVleet
Director, Strategic Athlete Engagement
Paul Coffey
Director, Athlete Engagement
Pascal Leblanc
Director, NFT
