Nichol Bradfor

Nichol Bradfor is fascinated by human potential, and has always been interested in how technology can help individuals expand beyond their perceived limits to develop and transform themselves to the highest level. She spent the last decade exploring these ideas in the online game industry, serving as a senior executive with responsibility for strategy, operations and marketing for major brands that include: Activision Blizzard, Disney, and Vivendi. Now, as the CEO of the Willow Group, Nichol is applying those same skills to the realm of elevating psychological well-being.