Catherine Waite is a seasoned professional in implementation consulting and project management, currently serving as a Senior Implementation Consultant at Zift Solutions since June 2023. Previously, Catherine held roles at Uberflip, where responsibilities included managing strategic implementation projects and consulting clients on best practices, as well as managing enterprise accounts for major companies. Prior experience includes positions at Bell Media, Yield Branding, and Corus Entertainment, overseeing advertising projects and executing branding campaigns. Catherine's educational background includes a degree from Western University and a certification as an Inbound Marketing Specialist from Hubspot.