Kyleen McNicholas

Kyleen McNicholas is an accomplished media planning professional with extensive experience in integrated planning and channel engagement. Since February 2024, Kyleen has served as the Associate Media Planning Director at Zimmerman Advertising. Prior roles include Associate Director of Integrated Planning at Kelly Scott Madison from October 2021 to October 2023, and Channel Engagement Manager and Senior Channel Strategist at The Buntin Group between July 2019 and October 2021. Previously, Kyleen worked at Kelly Scott Madison in various capacities including Sr. Planner and Senior Media Planner from September 2013 to July 2019. Early career experience includes a marketing internship at Lincoln International in 2012. Kyleen holds a Bachelor of Science degree in Advertising with a minor in Art History from the University of Illinois Urbana-Champaign, following coursework in Advertising and Management from Michigan State University.