116 & West
Edward Moore has a diverse work experience in the marketing and media industry. Edward started their career in 1990 as an Account Executive and Network Specialist at KTRV Fox-12. Edward then moved on to TCI Media Services in 1993, where they worked as a Sr. Account Executive and Team Leader. At TCI, they were responsible for managing a sales team, conducting sales training, and handling a book of business. In 1997, they joined Media by Media / J.G. & A as a Vice President. In 1998, they founded their own company, Marketing Media Group, which grew to include 11 employees and billings exceeding $5M by 2009. Edward Moore currently serves as the CEO and Founding Partner of 116 & West, a position they have held since 1998.
Edward Moore attended the University of Idaho from 1986 to 1990, where they earned a Bachelor of Science degree in Communications with an advertising option and a minor in marketing. Prior to that, they studied electrical engineering at Texas Tech University in 1985 and 1986, with an additional focus on AFROTC.
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116 & West
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We’re a full-service agency without a vertical, but don’t mistake this fact for wandering noncommitment; our direction comes from geography. We know the West. We understand the Western mindset, the influence of open space, and the vibrancy of our cities. Our headquarters in Boise is located on the 116th meridian and our identity describes our roots and expertise. Don’t expect us to get in line, though.