180 Global
Robert Bowen is an accomplished marketing professional with extensive experience in account management and digital strategy within the automotive industry. Currently serving as the Senior Account Director at 180 Global since April 2025, Robert leads social media efforts for BMW USA. Previously, Robert held the position of Account Director for digital and social at Merkley + Partners, overseeing Mercedes-Benz USA's digital initiatives from August 2019 to April 2025. Prior roles include Account Director and Associate Account Director at Spark44, where Robert managed Jaguar and Land Rover's digital presence, as well as various positions at The Garage Team Mazda and other agencies, cultivating a strong background in digital marketing and client relations. Robert holds an M.A. in Linguistics from UCLA and a B.A. in Linguistics from the University of California, Berkeley.
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