2 Master Coaches LLC is a CE-accredited advanced coach development and continuing education company serving certified coaches who desire depth, presence, and mastery beyond entry-level training. Co-founded by Brian Williams and Jonathan Armel, we leverage our combined 35+ years of professional coaching experience and more than 10,000 client hours to mentor, teach, and inspire coaches to reach their highest potential. 

Together we hold numerous coaching certifications including Master Certified Coaches (ICF), National Board Certified Health and Wellness Coaches (NBHWC), and Board-Certified Coaches (BCC). Our experience includes life, executive, relationship, spiritual, health and wellness, and financial coaching worldwide.

As practicing professional coaches, we created 2Master Coaches to help other coaches grow their skills, confidence, and impact through honest mentoring, transformative education, and a purpose-driven community. Our vision is to raise the standard of coaching and equip you to serve with integrity, courage, and heart. 

Training programs are grounded in integrity, proven results, and a shared belief that great coaching changes lives. You’ll gain advanced coaching skills, real-world application experience, and practical tools to use immediately with clients. 

We serve coaches across multiple disciplines including mentoring for those pursuing credentials in ACC, PCC, and MCC with an emphasis on presence, awareness, and client-centered depth. Training and coaching programs act in accordance with the core competencies of the National Board of Health and Wellness Coaching (NBHWC), International Coaching Federation (ICF), and Center for Credentialing and Educations (CCE).

2 Master Coaches

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2 Master Coaches

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