Joan B. is a dynamic marketing and project management leader with extensive experience in various roles within the hospitality and consulting sectors. They served as the Regional Director for the Philippine Market at DirectWithHotels from 2013 to 2020 and held positions such as Assistant Director of Events at both Diamond Hotel Philippines and The Peninsula Manila. Joan began their career as a Sales Administrative Assistant at GlaxoSmithKline Philippines and later took on roles in business development and strategy at VCCLink Consulting and 20four7VA. Currently, they are the Chief Marketing Officer at Meliora Blu, continuing to leverage their expertise in revenue optimization and strategic planning. Joan earned a Bachelor of Science in Tourism from the University of Santo Tomas.
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