Daniel Piersa

Associate Media Director at 22squared

Daniel Piersa has a diverse work experience spanning multiple industries. Daniel began their career as a New Accounts Manager/Sales Assistant at DLXSF in 2003. Daniel then worked as an Outreach Associate at Butler, Shine, Stern & Partners, where they supported the Converse team on the Brand Democracy campaign. Daniel also worked as an Account Manager at Forty Forty Agency, where they planned and executed print placements for the Keen Footwear client.

In 2006, Daniel joined Children's Hospital Boston as an Ambulatory Service Rep III before transitioning to The Children's Hospital of Philadelphia in 2010. At The Children's Hospital of Philadelphia, they served as a Clinical Coordinator and Division Secretary for the Department of Orthopedics Surgery.

Daniel entered the media industry in 2014 with Harmelin Media, where they held various roles, including Media Assistant, Media Analyst, Media Strategist, Freelance Graphic Designer and Brand Development, and Senior Media Strategist. During their time at Harmelin Media, they worked on accounts such as Belk, Inc., The Franklin Institute, Wawa, Inc., and Universal Health Services, Inc.

In 2019, Daniel joined Moxie as a Media Supervisor before transitioning to 22Squared as an Associate Media Director in May 2022. Daniel'sresponsibilities at 22Squared include planning linear and streaming TV for the Southeast Toyota account.

Overall, Daniel Piersa's work experience demonstrates a strong background in media planning, account management, and coordination in various industries.

Daniel Piersa has a diverse education history. Daniel attended Simmons University from 2009 to 2010, studying Communications Management. Prior to that, they obtained a Bachelor of Science degree in Business Administration for Marketing from Bryant University, where they studied from 2000 to 2003. In 2000, they also participated in a study abroad program at Arcadia University in Sydney, Australia. Earlier in their education, from 1997 to 2000, Daniel pursued Graphic Design and Photography at Drexel University. Additionally, they hold an Intro to Digital Marketing Certification from MediaMath.

Links

Previous companies

Syscom Technologies logo
The Children's Hospital of Philadelphia logo
Butler, Shine, Stern & Partners logo
Boston Children's Hospital logo
Harmelin Media logo

Timeline

  • Associate Media Director

    May, 2022 - present

  • Media Supervisor

    June, 2019