Nacho Esteban

Owner and CEO at 24Genetics

Nacho Esteban has over 20 years of work experience. Nacho began their career in 1995 as a Marketing Intelligence Paris with Alcatel. Nacho then moved to GfK in 1997 as a Marketing Research Consulting. In 1998, they joined IBM as a Personal Systems Brand Manager Iberia, where they were responsible for all marketing activities, coordinating the marketing activities including advertising, press relations, internal and external training, channel communications, and events. Nacho also took on the role of SMB offering responsible in terms of product, prices and promotions. In 2004, they were a Brand Manager Iberia for Lenovo. From 2005 to 2006, they were the Marketing Manager IT Division for Samsung, managing all the marketing plan with a 10 people team and preparing all the new product and channel business model for 2006. Nacho then moved to TCDC in 2006 as a Manager. In 2008, they were the General Manager for TCSHYBO. From 2011 to 2012, they were the Director Desarrollo de Negocio for Grupo Promometro - Genetsis - Publimetro, focusing on cross platform marketing projects combining the three companies strengths. Finally, in 2017, they became the Owner and CEO of 24genetics.com.

Nacho Esteban completed their Degree on Business Administrations in 1996 from Universidad Europea, with a focus in Busines Administration. In 2003-2004 they attended Henley Business School, studying Management, Marketing, Human Resources and Finance.

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