Web Smith

Web Smith received his first enterprise eCommerce opportunity in 2010 when he was recruited to manage marketing at a then-fledgling DTC equipment company called Rogue. There, he had the fortune of learning from a few legends in direct retail. Following his time there, he co-founded Mizzen + Main (MizzenandMain.com) building alongside a lean but capable team as its Chief Marketing officer. His career took a technical pivot into media when he served as Director of eCommerce at Uncrate and then Gear Patrol, two independent media brands. 2PM has served as a consulting partner to a range of brands, technology companies, and publishers to include: BigCommerce, Newsweek, Verizon Media Group, Rogue, ShipBob, Passport, Loop Returns, Shopify, Rowing Blazers, and ButcherBox.