Toby Riley

Toby Riley is a seasoned creative professional currently serving as Creative Director at 2U/edX and co-founder of Winable, where leadership responsibilities extend to guiding marketing and UX/UI design efforts. Prior experience includes a role as Associate Creative Director at National University, where significant rebranding initiatives were undertaken, and a Senior Art Director position at Mindspace, focusing on UX/UI strategy for notable clients such as Twitter and Google. Toby's creative journey began as an Art Director at Connections Healthcare Strategies, followed by a Senior Graphic Designer role at Firefly Educate, where marketing campaigns led to a substantial increase in lead captures. Toby's career started at Zion & Zion as a Graphic Designer, contributing to prominent ad campaigns for various clients. Educational credentials include a Bachelor of Arts in Design and Visual Communications from Northern Arizona University and further studies at Massey University.