LH

Lena H.

Head Of Demand Generation Germany

Lena H. is an accomplished marketing professional with extensive experience in demand generation, digital marketing, and strategic business development, particularly in the DACH region. Currently serving as the Head of Demand Generation Germany at 360Learning, Lena H. is instrumental in launching the company's offerings in the DACH market and devising effective marketing strategies to enhance pipeline growth. Previously, at atlasformen, Lena H. led performance marketing and online traffic acquisition efforts, overseeing the successful execution of campaigns and budget management while fostering partnerships to drive brand growth. With a solid educational foundation including a Bachelor's degree from the University of Mannheim and a Master's degree in Media Management from Hochschule der Medien, Lena H. possesses a strong expertise in web analytics, e-commerce, and customer retention strategies.

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