Esra Vardar

Performance Marketing Manager at 60beans

Esra Vardar has a diverse work experience spanning different companies and roles. Esra started their career in 2013 as a Logistics Intern at Krone Dogus. In 2014, they worked as a Marketing Intern at Para Durumu and as a Digital Marketing Intern at Volkswagen / Doğuş Otomotiv. In 2015, they joined n11.com as a Digital Channels Intern and eventually progressed to the role of Digital Channels Assistant Specialist. From 2018 to 2020, Esra served as a Digital Performance Marketing Specialist at n11.com. Esra'smost recent position at the company was Digital Performance Marketing Supervisor, which they held from April 2020 to November 2022.

Esra Vardar has a diverse education history. In 2010, they started their Bachelor of Business Administration (B.B.A.) degree in İşletme at Yeditepe University, which they completed in 2015. In 2013, they also briefly attended HU University of Applied Sciences Utrecht (Hogeschool Utrecht) for a Business Planning Program.

In 2018, Esra pursued further education in the field of marketing communications by enrolling in the Master of Marketing Communications program at Galatasaray Üniversitesi, which they completed in 2019. During the same year, they also attended a program on Digital Marketing at Columbia Business School, specializing in Customer Engagement, Social Media, Planning & Analytics.

Esra has obtained several certifications to enhance their skills. In 2015, they participated in the Cornetto UniChallenge+ Digital Öğrenci İşleri Kampı provided by IAB Turkey. Esra also holds certifications from Google, including the Adwords Display Advertising Certification, Adwords Fundamentals Certification, Adwords Mobile Advertising Certification, Adwords Search Advertising Certification, Adwords Shopping Advertising Certification, and Adwords Video Advertising Certification. Esra also acquired the Google Analytics Individual Qualification. Furthermore, Esra has completed an Advanced Google Analytics Workshop through Analytics Akademi and a Foundations of Professional Coaching course from Adler International Learning Central Europe.

Overall, Esra Vardar has a strong background in business administration, marketing communications, and digital marketing, supported by their degrees, certifications, and additional educational experiences.

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Timeline

  • Performance Marketing Manager

    December, 2022 - present