72Point is an award-winning international public relations company. As part of SWNS Media Group – together with OnePoll, Oath, PinPep and Play – 72Point generates national media exposure for household name brands, with targeted media coverage and multimedia content solutions. 

Climbing in the PRWeek Top 150 to #32 we are placing brands at the heart of the nation’s conversations. 

We are a creative powerhouse with all the in-house skills and expertise you need to create and distribute compelling news stories and engaging visual content. 

We generate national media exposure for some of the biggest brands in the UK including Sky Mobile, British Airways and National Express as well as the nation’s most promising start-ups and SMEs with high-quality, targeted media coverage and creative content.

Content. Covered.

Advertising

Media & Entertainment

72Point

72Point's headquarters in London, United Kingdom

This department oversees the development and execution of creative projects, ensuring high-quality design and brand consistency.

Creative Services

This department focuses on managing client relationships and delivering creative solutions to meet their needs.

Creative Account Management

The Account Management team at 72Point is responsible for creating and nurturing client relationships, ensuring seamless communication and execution of public relations strategies. This team collaborates closely with clients to understand their goals, oversees project development, and ensures the delivery of targeted media coverage and engaging multimedia content that amplifies the client's brand in the public sphere. They play a pivotal role in aligning client objectives with the company's creative and media expertise to generate impactful national media exposure.

Account Management

The Commercial Operations team at 72Point drives business growth by establishing and nurturing client relationships, developing new business opportunities, and strategically positioning the company's services to meet the needs of household name brands and promising start-ups. Key members include the Commercial Directors and the Business Development Director, who collaborate to ensure high-quality media coverage and creative content distribution.

Commercial Operations

This department is responsible for planning, executing, and analyzing marketing campaigns to drive engagement and achieve strategic goals.

Campaign Management

This department manages communication strategies and public relations efforts to enhance the organization's presence in media.

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Other teams

Creative Account Management

Account Management

Commercial Operations

Campaign Management

Media Relations