85SIXTY
BJ Cook has a diverse work experience spanning various roles and industries. BJ is currently the President of 85SIXTY. BJ is also a Member of the Board of Directors for Outdoor Outreach. In 2017, they served as an Advisory Board Member for San Diego Sport Innovators (SDSI), where they collaborated with Executive Chairman and NBA legend Bill Walton. BJ was also an Advisory Board Member for Chalk Talk LLc starting from 2014. BJ Cook became a Member of YEC in 2013. BJ was the Owner of Coffee Cargo, a subscription-based service for sourcing and delivering small-batch coffee roasters, starting in 2014. From 2008 to 2021, they held multiple leadership positions in Digital Operative Inc., serving as a Member of the Board of Directors and later as the CEO and Co-Founder. BJ Cook worked as a Marketing Consultant for Nonprofit Eleho from 2007 to 2009. BJ was also the Chief Marketing Officer of SuggestionBox.com in 2007. Finally, they served as the Director of Marketing and Business Development at digital telepathy in 2007, where they achieved significant revenue growth and closed important accounts.
BJ Cook attended Rutgers University from 1997 to 2001, where they earned a BA and BFA degree in Graphic Design, Painting & English. BJ also briefly attended Elizabethtown College in 1999, studying English and Art.
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85SIXTY
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85SIXTY is an econsultancy and digital marketing agency that works across a diverse group of discplines including SEM, SEO, Display Advertising, Analytics, User Interface / User Experience Design, Mobile, Information Architecture, Social Media, Content Strategy & Development, and both Marketing & overall Business Strategy. 85SIXTY is a results focused organization that works with clients to identify tactics and deliver solutions which will help the business reach its objectives. We have a unique skill set around data and analytics which has been the core of our success. We have the pleasure of working with some of the most successful and forward-thinking businesses in Travel, Ski Resort, Outdoor, Telcom, CPG, Consumer Electronics, Action Sports, Footwear, Nutrition, and Healthcare.