Ridhi Singh

CEO & Founder at 91Ninjas

Ridhi Singh has a diverse work experience spanning several industries. Ridhi is currently the CEO & Founder of 91Ninjas, a marketing team that caters to B2B startups globally. Prior to this, they worked as a Fellow at Learning Loop, a peer-to-peer learning and growth accelerator. Ridhi was also a Member at Peak Community. Ridhi served as an Advisor at Kosh.ai for a brief period.

Before venturing into entrepreneurship, Ridhi held significant positions in the marketing field. Ridhi served as the Associate Director - Marketing at PayU India, where they led digital marketing and brand strategies. At PayU, they successfully set up and structured the marketing team into different sub-functions. Prior to that, Ridhi worked as the Head of Marketing Automation, Inbound Marketing & Brand Communication at CARS24, where they implemented effective SEO strategies and marketing automation to reduce CAC and increase funnel conversion. Ridhi also worked as the Manager of Marketing & Key Accounts at CarDekho, leading dedicated marketing efforts for their e-commerce vertical.

Ridhi's early career included experiences in the startup world. Ridhi was the Head of Marketing at Connecto.io, a SaaS startup that focused on user segmentation and personalized communication. The company was successfully acquired by Girnarsoft. Ridhi was also a founding team member of Rangiru, an e-commerce marketplace, where they managed the business end-to-end.

Ridhi's professional journey began with Bank of India, where they worked as a Specialist Officer responsible for promoting the agriculture portfolio of the bank, assessing risk, and managing loan disbursement and recovery.

Ridhi Singh's education history begins in the year 2007 when they enrolled at COA Pune. Ridhi completed their Bachelor of Science (B.Sc.) degree at this institution in 2011. Prior to that, Ridhi attended Kendriya Vidyalaya and obtained their HSC degree, although the specific start and end years are not provided.

In 2012, Ridhi briefly studied Business Basics at ICFAI University.

In addition to their formal education, Ridhi has obtained several certifications. In 2015, they became Inbound Marketing Certified through HubSpot. In 2019, Ridhi earned the Google Ads Fundamentals and Google Ads Search Certification from Google. Most recently, in 2020, they obtained Partner Certification from Mixpanel.

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