"A New Way” acts as a unifying force. In everything we do, we try to challenge the ruptures that exist in Jewish-Arab relations. 
Our vision is to generate change on a grassroots people to people level, enabling Arabs and Jews to meet directly without mediators, reducing fears, prejudices, alienation, suspicion, and hostility. Replacing them with tolerance, understanding, trust, respect, and a deep-seated commitment to multicultural collaborations and shared citizenship  
 
Mission
Our mission is the development of trust and mutual respect between Jews and Arabs. Our goal is that every citizen of Israel will participate in a series of cross-cultural meetings over a period of a few months, so that each Jew and each Arab citizen becomes acquainted with the other's culture.

A New Way

Dorit Bliman

This department oversees the strategic direction and overall management of the organization.

Executive Leadership

This department is responsible for promoting the organization's brand, managing public relations, and facilitating effective communications across various channels.

A New Way

Org chart

Teams

Executive Leadership

Marketing and Communications

Offices