a4 advertising is an advanced advertising and data company that provides audience-based, multiscreen advertising solutions to local, regional and national businesses and advertising clients. a4 enables advertisers to reach more than 90 million U.S. households on television through cable networks, on-demand and addressable inventory across the U.S., and more than 45 million U.S. households through authenticated, privacy-compliant IP addressability supported by rich data sets and powerful analytics and attribution services in a simple, user-friendly way.

Advertising

Data

a4 Advertising

a4 Advertising's headquarters in Long Island City, NY, United States

Wajid Hussain

Jim Hoffman

Caitlin Callahan

Rich Kix

Savannah A.

Bud Berrett

Issa Johnson

The Sales and Revenue Management team at a4 Advertising is responsible for driving revenue growth by establishing and nurturing relationships with local, regional, and national advertisers. They leverage audience data and advanced advertising solutions to craft tailored sales strategies, ensuring clients effectively reach their target audiences across multiple platforms. This team collaborates closely with other departments to maximize sales opportunities and optimize advertising performance, ultimately enhancing client satisfaction and business profitability.

Sales and Revenue Management

The Marketing and Advertising team at a4 Advertising is responsible for developing and executing comprehensive marketing strategies that enhance brand visibility and drive client engagement. This diverse team leverages data analytics and audience insights to optimize advertising solutions across multiple platforms, ensuring effective communication with local, regional, and national advertisers. By collaborating with various stakeholders, they aim to deliver innovative advertising campaigns that maximize reach and cater to the unique needs of their clientele.

Marketing and Advertising

The Data and Analytics team at a4 Advertising is responsible for leveraging advanced data sets and analytics to optimize advertising strategies and audience targeting. They provide insights on media performance, develop data-driven solutions, and ensure seamless integration of analytics within advertising campaigns. This team works collaboratively to enhance attribution services, improve business systems analysis, and drive strategic decision-making to maximize client outcomes.

Data and Analytics

The Leadership Team at a4 Advertising drives the strategic vision and operational excellence of the company, leveraging their expertise in media activation, engineering, enterprise systems, and sales strategy. This team collaborates to innovate advertising solutions and enhance audience targeting capabilities, ensuring that a4 remains at the forefront of multiscreen advertising while delivering results for clients across various markets. Their collective leadership fosters a culture of collaboration and data-driven decision-making, empowering the organization to effectively reach millions of households nationwide.

a4 Advertising

Org chart

Teams

Sales and Revenue Management

Marketing and Advertising

Data and Analytics

Leadership Team

Offices

a4 Advertising

Org chart

Teams

Sales and Revenue Management

Marketing and Advertising

Data and Analytics

Leadership Team

Offices

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