Mark Shroeder

Mark Shroeder is a seasoned marketing professional with extensive experience in strategic initiatives and project management. Currently serving as a Strategic Initiatives Manager at AARP since September 2010, Mark has previously held significant roles at Sallie Mae, Franklin Street Marketing, DMS Research, AOL, and Sallie Mae again, where expertise in B2B marketing, partnership development, and direct response campaigns was consistently demonstrated. With a strong foundation in managing marketing efforts for premium products and creating revenue-generating campaigns, Mark has effectively utilized diverse marketing channels including email, social media, and public relations to drive business growth. Education was completed at Old Dominion University.