AAXIS Digital
Jae Lee currently serves as Chief Revenue Officer at AAXIS, a position held since April 2025. Prior to this, Jae held leadership roles at Object Edge as Managing Director from July 2023 to April 2025 and at SAP Customer Experience as Head of SAP Commerce Americas from March 2022 to July 2023. Jae's career also includes significant positions at Bloomreach in sales from March 2016 to March 2022, and Oracle, where roles included VP Digital Platforms Latin America and Regional Vice President Sales from July 2010 to February 2016. Additional experience encompasses regional management and sales engineering at Art Technology Group from November 2000 to August 2010, consulting positions at Sapient and Clarkston-Potomac, and consulting at Optum. Jae Lee earned a B.S.E. in Biomedical Engineering Electrical Engineering from Duke University in May 1997.
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AAXIS Digital
AAXIS provides experience and services that help your wider Commerce ecosystem flourish in a digital-first world. Leveraging our experience from over two decades of building large and small B2C & B2B solutions, AAXIS has transformed into a digital commerce agency to help both Business and IT stakeholders enable the “connectedness” that is prerequisite in today’s digital world. With a strong understanding of both consumer and business domains, we’ve expanded our Digital Commerce core with extended capabilities – Data Insights, Customer Engagement, Digital Architecture – that focus on the “digital glue” to connect business units across system boundaries within your organization. This enables us to help you unlock the data capital you’ve accumulated throughout the enterprise and deliver a more unified and personalized customer experience that maximizes conversion at every stage. We help you decipher the most effective ways to embrace the digital expectations of your customers across their key touch-points using a tactical, bottom-line approach. Whether you’re currently at the build stage, focusing on operational improvements, or working on optimization wins, our business-first approach and deep technical expertise helps address technical debt and silo'd system inconsistencies. AAXIS provides 4 key business areas to ignite your capabilities within your wider Digital Commerce ecosystem. Digital Commerce - Implement new or optimize existing - we can answer the How's & Why's Data Insights – We'll get you data-driven, connecting the digital dots of what’s really going on Customer Engagement – Cross-functional insights & execution fuel our contribution to your CX innovation Digital Architecture - Design, automate & deliver an elastic foundation enabling legacy-to-digital agility