Belen Ormachea is a Strategy & Consumer Insights Manager with over 10 years of experience in marketing, specializing in market research and consumer insights. Belen has held various positions, including Analyst at Consumer in Touch, Acting Cluster Head Shopper at Ipsos, and Account Director at Kantar Worldpanel, where they led teams and developed client relationships. Belen earned a degree in Political Science from Universidad de Buenos Aires in 2011 and a diploma in Marketing & Brand Management in 2020. Currently, Belen is focused on telling stories that help clarify market dynamics.
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