Tim Deeks

Tim Deeks currently serves as Product Director and Global Director of Product & Brand for PerfectDraft at AB InBev, focusing on scaling the brand and enhancing category awareness while overseeing product strategy and roadmap. Previously as PerfectDraft Product Owner at ZX Ventures, Tim achieved over threefold business growth. Tim's experience includes roles as Marketing Manager for Michelob Ultra, where Tim launched the brand in the UK, and E-Commerce Strategy Manager at ZX Ventures, managing partnerships with Amazon. Tim also held key positions at Anheuser-Busch InBev, contributing to the development of the European Craft Strategy and participating in various business projects. Tim began the professional journey as a Business Analyst at White Space Analysis and has an educational background with a Bachelor of Arts from the University of Oxford.